DMA Portland Oregon: Welcome!

DMA Portland Oregon welcomes you to our blog! It is our purpose at DMA Portland to keep you updated on marketing trends, motivational quotes, company philosophy, and company events in and around Oregon.

DMA Portland Oregon: What Is It?

DMA Portland Oregon LogoDMA Portland reviews sales and marketing campaigns of Fortune 500 companies and adds a professional in-person edge. People like doing business with people. It’s pretty simple. DMA’s clients are multi-billion dollar companies who aren’t new to the industry. Therefore, they know what works. The companies that hire DMA to represent them wish to gain additional sales, increase the overall customer experience, and lengthen the term of brand loyalty from their customer base.

DMA Portland OR is classified as a marketing company, but is in fact much more than that. Employees of DMA Portland review the company’s culture and their purpose for working at DMA.

Working At DMA Portland

Working for DMA Portland is an exciting, yet challenging adventure. Management at the company takes time to develop each and every individual within, much like how a classroom instructor of a smaller class is able to spend more individual time with the members of the class. Employees feel that DMA Portland provides the systems, training, and coaching necessary to fully develop their skills into a managing partnership position.

What is it like to work at DMA Portland? Two words: Challenging…Fun. While some office environments involve employees sitting in their cubicle thinking as long as nobody interacts with them, they don’t have to interact with anyone else…the office environment of DMA promotes teamwork, communication, and cooperation.

DMA Portland Jobs

Working for DMA Portland can be very challenging, indeed. Since the stakes are high, the expectations are higher than normal. A person looking for a career in sales, marketing, and management is an ideal fit, however if that person doesn’t have the five key attributes listed below, they aren’t a good fit.

  • Positive Attitude
  • Outstanding Work Ethic
  • Superior Communication Skills
  • Integrity
  • Professionalism

DMA Portland jobs require time, effort, and personal development. The company is looking for individuals who think big, and are willing to do the work to reach their goals…which ultimately helps the company as well.

“DMA Portland looks for entrepreneurial individuals to groom into management.” – A Manager at DMA Portland

The company looks for an entrepreneurial spirit in its candidates. Resume’s, previous experience in sales, expertise in marketing strategy are NOT prerequisites of working at DMA Portland. The company looks for the intangibles that cannot be found on a resume. In an industry in which professionals interact with customers on a daily basis, people skills are vital. After that, an individual must look to add value to the company and not just be happy to have a ‘job.’

DMA Portland Reviews Expansion Goals

In order for the company to expand, the employees of DMA must develop their skills in leadership, management, human resources, market research, company financials, time management, multitasking, sales training, and coaching. The company can only grow as quickly as the individuals within.

A manager at DMA Portland reviews this expansion process: “DMA Portland employees are thoroughly trained from the ground-up. The entry level position provides real-world field training. The trainer position teaches people how to manage. The assistant management position prepares an individual for management. Once a person is eligible for promotion into management, we will divide…take on another client…shuffle some staff around…and get rocking and rolling on an additional client’s marketing campaign. Only our top performers get promoted and we will not settle for less.”

DMA Portland: Oregon Marketing

DMA Portland Oregon functions as a ‘face’ to a company’s logo. Meeting individually with current and prospect customers is the company’s specialty. While other companies spend millions of dollars and wait for customers to come to them, DMA goes out and gets them.

DMA Portland Oregon 
9780 SW Shady Lane Suite 200
Tigard OR 97223

Marketers Look at Numerology’s Life Paths to Cater Sales Tactics

love numerology calculatorOk so this is a new trend. We’ve all heard about data mining and lead generation, but only now have I heard that marketers are using numerology and life path numbers to figure out how to best sell to a customer. Numerology is the study of a person’s name and birth date in simplified and elementary terms to distinguish certain personality traits, characteristics of how a person views the world and interacts with it, and their journey through life. Well, marketers are exploiting this information to cater their sales tactics to each class of numbers – or rather – customers.

What the heck is numerology and why haven’t I heard of it?

Chances are, you probably have. In fact you’ve probably participated in a numerology test or put your information into a calculator at some time. I see a few of these things popping up on Facebook that say “Do you know what your name means?” or “What is my numerology love match?” or something to that affect. While these little odd click-gimmicks can be fun to play around with or find your numerology love match, are they worth digging into and applying the findings to such a thing as marketing and sales Well, the answer might surprise you.

Numerology has been in practice for thousands of years throughout many different cultures, dating back to the ancient Egyptians and Babylonians. What many people don’t know is the underlying theory to numerology. It sort of works like horoscopes and astrology. We all know that the planets align and revolve around the sun – moons included, and we are given a certain ‘sign’ based on when we were born. Somehow the vibrations of the universe dictated that you be born during that time of planetary alignment. Numerology works the same way. The day you were born is literally interpreted into a classification system in which you can draw meaning. Your personality is based off of name numerology while your life path is based off of your birth date.

Numerology and Mass Marketing

Marketers are now using this information for their benefit. They are attempting to communicate with their prospect customers according to their life path – or where they are right now in their life’s journey – and the numerology of their name. This tells the marketer what type of person they are going to be communicating their marketing message to.

I’ve heard of targeting an audience and really zeroing in on who you want to sell your product to, but this is actually pretty cool. If I were into mass marketing and communication, I would totally use this information to my benefit as well. I would just go down my contact list and plug each person’s name into a numerology calculator and jot down a few notes. Then, I would know exactly what each person needed to hear to buy my product or service! Now that’s smart marketing! I probably wouldn’t let them know what their numerology love match is though. That might be too much information. 🙂

I’m not sure if this type of marketing is actually being done by big companies or not, but I wouldn’t be surprised. With all of the subliminal advertising and product placement going on, numerology data is just the next logical step.


“Life is like a…

“Life is like a camera. Just focus on what’s important, capture the good times, develop from the negatives, and if things don’t turn out – take another shot”. Unknown

Business Idea: Google Now for Sales Reps

David Cummings on Startups

Google Now is presented as an intelligent personal assistant that delivers the right information at just the right time. Pretty awesome. After reading about it, it’s clear that there’s a market opportunity for a similar service targeted at sales reps.

Here’s how the service might work:

  • Tight integration with CRM (, NetSuite, SugarCRM, Microsoft Dynamics, Nimble, etc) and calendar (Google Apps and Microsoft Exchange)
  • Analysis of rep’s top opportunities and prospects based on score, grade, timeline, and likelihood of closing
  • Monitor prospects’ social media activity to determine if a contact is online so as to prompt the sales rep to make a call or send an email
  • Review sales rep’s daily activity and automatically build recommendations based on previous success (e.g. a sales rep might have a higher close rate when doing demos in the morning and cold calls in the afternoon, so the service figures that out and prompts…

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DMA Portland: Quote of the Day!

DMA Portland: Quote of the Day!

DMA Portland encourages you to push your limits!


DMA Portland Quote of the Day!

nelson mendella

DMA Portland: Quote of the Day

We are midway through thwednesday quotee week at DMA Portland, let’s finish strong!


DMA Portland Quote of the Day!

mj quote